DIGITAL ASSET MANAGEMENT

"STORING DIGITAL ASSETS IS EASY, FINDING THEM ISN'T"

Digital Asset Management facilitates a better deployment of an organization’s portfolio of media assets. Once in digital format, media assets can be indexed, cataloged, and archived in their component form.

Metadata created and applied in this process can contain a wide array of descriptive content information (scene numbers, keywords, subject matter, actors, etc.) and can be used as search criteria to efficiently locate all relevant media files. Metadata can be expressed in non-technical terms to facilitate access to archived content by expert and non-expert users alike.

Providing easier and wider access to the archived material can help you realize increased monetization potential of your media portfolio. This realization can also be achieved by providing access to your content by 3^rd party entities. CMI can assist you in implementing a digital asset management system as well as providing a structured storage architecture for efficient retrieval. CMI can also administer this media archive on your behalf.

WHY DIGITAL ASSET MANAGEMENT?

• Searchable assets are more easily accessed and monetized
• Storage is increasingly cost effective; the value is not in storing your media but using it
• Retain the control of your assets and their dissemination without curtailing access to the widest possible audience

Learn more about CMI's approach to Digital Asset Management